Free Tool
Free Ad Copy Generator for Google & Meta Ads
Fill in your product details below. Get ready-to-use Google Ads headlines and Meta ad copy -- three variants each, with character counts and copy buttons.
About this tool
The Ad Copy Generator produces ready-to-use ad copy for Google Ads and Meta (Facebook/Instagram) campaigns. It generates three variants per platform, each using a different angle: benefit-led, problem-led, and social proof-led for Google Ads; story hook, direct offer, and question hook for Meta Ads. Google Ad copy follows character limits -- 30 characters per headline, 90 per description -- and the tool shows real-time character counts so you know exactly what fits. Meta Ad copy includes primary text, headline, description, and CTA button recommendations. You choose from three tones (professional, bold/urgent, or conversational) depending on your brand voice. The variants give you enough material to run initial A/B tests without writing anything from scratch. Ad copy is one of those tasks that seems simple but takes hours of iteration. Having three solid starting variants means you can launch a campaign in minutes and start testing instead of staring at a blank editor.
FAQ
Frequently asked questions
Google Responsive Search Ads allow up to 30 characters per headline (you can add up to 15 headlines) and 90 characters per description (up to 4 descriptions). This tool generates 3 headlines and 2 descriptions per variant, all within these limits.
Start with 3-5 variants per ad group. This tool gives you 3 variants per platform, which is a solid starting point. Run each variant for at least 1,000 impressions before making performance decisions. Kill the worst performer, iterate on the best one.
Specificity. 'Save 10 hours per week' beats 'Save time.' A clear CTA. A match between the ad copy and the landing page headline. And relevance to the search intent or audience targeting. The biggest mistake is writing generic copy that could apply to any product.
Yes. Google Ads target people actively searching for a solution (high intent). Meta Ads interrupt people scrolling a feed (low intent). Google copy should be direct and keyword-focused. Meta copy needs a hook to stop the scroll and a story or offer to create interest.
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